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Backoffice

Social

Visits by day

Top countries

Top pages

Top referrers

Top clicks

Campaign attribution

Devices

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Product funnel

Signup to paid

Plan mix

Why the paywall showed

Subscription status (all users, not just this range)

How the product is used

Monitoring hours per day

Alerts sent, and how many were rated

How monitoring sessions ended

Why monitors dropped out

Waitlist signups

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What they set up

Where households stopped

Households